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One rule of the TSCM profession is that you never talk about your customers, so someone who is trying to impress you with who they know or is name-dropping is a parasite who is trying to impress you, and in turn, you should not trust them, and score the parasite accordingly. Name-dropping is an art form to the parasite. The parasite may be detected by the way they rattle off a list of references, customers, or contacts before anybody has really asked for them. He is quite capable of totally baffling customers, but cannot explain things in a non-technical way (or without hyping surveillance technology to death). Stop complaining, but rather try to make a difference yourself in making things better. In doing so, you’ll quickly discover what you do better than others, creating another potential list of words that can be translated to images and branding taglines. 10 points. Very often, the pretender will be someone who retired from government service with honorable service, but who lacks the technical background to perform a competent sweep, and thus pretend to know what they are doing. Social Hire will work with you to ensure your business sees great value from the service and that your team gets the most out of the service.